I recently got a new iPad Pro with an Apple Pencil. The possibilities this new tool offers are exciting, and I was eager to learn how it works. About the…
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Klocke Design returns to Vendopolis for another exciting adventure of the Brand Sentinel, in… Night in Vendopolis. The sun may have set, but the brands of the city light up…
Last month we talked about the vocabulary of color, and how colors interact with each other. Let’s take a look at some strategic color considerations. Avoid “color clichés” Using color to…
Choosing colors for a brand may seem like an easy task. “Oh, let’s make the logo red and yellow.” In reality, there’s a lot more at stake than meets the…
Back in May, my partner Tom and I traveled to Italy. It was the first trip outside of North America for either of us. It was a fantastic vacation, but…
Great design often appears in unexpected places. Like office supplies. (No, really.) And when it comes to functional beauty, there’s one that stands head and shoulders above the rest. Can…
Klocke Design returns to Vendopolis for another exciting adventure of the Brand Sentinel, in… Fresh from his encounters with The Hack, we find our hero continuing the struggle that strikes…
Back in February I introduced the concept of “design energy.” We talked about how a skilled designer can make use of different kinds of “energy,” from creating a sense of…
Back in January, we talked about how brand standards can make your logo and other elements more meaningful to your target audience. While all of your brand elements deserve this…
Klocke Design returns to Vendopolis for another exciting adventure of the Brand Sentinel, in… We find our hero wandering aimlessly through the women’s department of an anchor store at Vendopolis…
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