Cozy Columbus, Indiana, located about 45 miles south of Indianapolis, may seem like an unlikely place for an architectural mecca. But the ambitions of J. Irwin Miller, president of Cummins…
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Have you heard about these things called Brand Standards Guides (or Identity Guidelines, or Style Guides)? Designers love them, of course, because they go deep into all sorts of arcane-sounding…
Klocke Design returns to Vendopolis for another exciting adventure of the Brand Sentinel, in… We find our hero waiting in the food court of the Bargainville Outlet Mall, seated…
Last year I was talking to a friend who had just purchased a new Prius — her second one. I asked her how she liked it. “It’s fine. It just…
I recently fell in love with an artist without ever seeing her work. While listening to NPR on a Saturday morning back in early July, I heard Scott Simon say,…
Many people believe that great design is a luxury only big organizations get to enjoy. Sure, Apple, Procter & Gamble, and that mustachioed baseball team downtown are big enough to…
Attracting a viewer’s attention to the right place is one of the most important jobs of visual communication. To do this right, it’s important to understand the role of contrast,…
Klocke Design returns to Vendopolis for another exciting adventure of the Brand Sentinel, in… We find our hero slumped on a stool at the end of a bar in a…
In March, I talked about how limits are far more likely to inspire amazing work than “complete creative freedom.” Today we’ll take this idea one step further by exploring how you…
Many people believe the secret to unlocking amazing creativity is to remove all restrictions. The ideal of “complete creative freedom” is seen as the chance to let all our pent-up…
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